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The Market
Like any other kind of market, the property market is driven
by the constantly shifting balance between supply and demand, which in
turn is influenced by a whole range of other factors.
If there is a shortage of properties for sale, then the
market will tend to favour sellers, and prices will rise. If, on the other
hand, there is a large number of comparable properties for sale and relatively
few buyers, then the advantage will lay with them, and prices may start
to fall back.
Understanding how the market works, and being able to correctly
assess the state of the market at any given time, are crucially important
in achieving a successful sale. But no-one controls the market. Like it
or not, we all have to live with it - and it’s as well to recognise
that right from the start.
However, the other three factors affecting the sale of your
home are very much within your control. By choosing the right estate agent,
pricing your home correctly, and ensuring that it is presented in the
best possible condition, you can:
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